Capabilities
STRATEGY
• BRAND ARCHITECTURE / PRODUCT POSITIONING
• MESSAGE HIERARCHY
• SEGMENTATION / TARGET DEVELOPMENT
• TREND ANALYSIS / FORECASTING / SEMIOTICS
• COMPETITIVE & CATEGORY ANALYSIS
• BRAND EMOTIONAL SCIENCE
• WORKSHOPS & BRAINSTORMING FACILITATION
• MEDIA MOTIVATIONS
• PRODUCT DEVELOPMENT & INNOVATION TESTING
• IDEA / CONCEPT / OPTIMIZATION TESTING
• BRAND HEALTH & TRACKING
• DIGITAL/SOCIAL/ENGAGEMENT STRATEGY
• TESTING, TRACKING, ANALYTICS
CREATIVE
• BRAND IDENTITY & STYLE GUIDELINES
• BRAND PLAYBOOK & PRODUCT STORYTELLING
• VOICE & MESSAGE DEVELOPMENT
• INTEGRATED CAMPAIGNS
• TELEVISION / PRINT / OOH / RADIO
• WEB / DIGITAL / SOCIAL
• CRM / EMAIL / DR
• LOCAL MARKET AMPLIFICATIONS
• EXPERIENTIAL & ENTERTAINMENT
• INTEGRATION & DESIGN
• IN-STORE / RETAIL DESIGN AND DISPLAY
• RETAIL PROMOTIONS
POST PRODUCTION
• EDITORIAL
• MOTION GRAPHICS
• COLOR GRADING
• 2D/3D ANIMATION
• TITLING / SUBTITLING
• VFX
• ONLINE FINISHING
• DUPLICATIONS
• AUDIO RECORDING
• VOICE OVER
• SOUND MIXING / EDITING
SOCIAL STUDIO
• CONTENT DEVELOPMENT & COPYWRITING
• PHOTOGRAPHY & STAGING
• SOCIAL VIDEO
• CINEMAGRAPH / STOP MOTION
• CONTENT & CALENDAR PLANNING
• GOAL SETTING & KPIs
• MEDIA MANAGEMENT
• EMAIL MARKETING & CRM
• TESTING & OPTIMIZATION
• INFLUENCER MARKETING
• ANALYTICS & REPORTING
• COMMUNITY MANAGEMENT
