Over the years, Pitch has received a few flattering words from those we respect most in the business. Here are some examples:
How Do Vulcans Buy a House on Earth? With Rocket Mortgage
The "Star Trek"-themed campaign was created by Pitch, Los Angeles, and is the result of a partnership between Quicken Loans and Paramount Pictures. The ads promote the upcoming "Star Trek Beyond" movie that opens in theaters July 22.
"The Vulcans have no emotions, and home buying can be very emotional," Mr. Steiber said. "It's an interesting juxtaposition, using the light-hearted humor of a non-emotional Vulcan to make a very emotional decision through the ease of Rocket Mortgage."
Teaching the Math
By providing creatives (or any non-bean counter) a basic understanding of the budgeting process and costs that go into productions, we can reduce the waste. By teaching the math, we not only reduce the inefficiency but we empower creatives to practice “viable creativity.”
Meet Ad Age’s 2016 40 under 40
Pitch has become well-known for its work on Burger King, but Rachel Spiegelman is helping lead the agency to bring in more brands. As president, she's been an integral part of the Culver City, Calif., agency's success.
RANKED: The 30 most creative women in advertising
As president of LA agency Pitch, Spiegelman changed the official agency mantra to "Return on Creativity." This led to the "Stop Donating to the Homeless" campaign for the Weingart Center.
She also worked on the major rebranding of Burger King's children's menu: KING JR. Right now Spiegelman is working on a TV campaign for Pepsi's premium cola drink, "1893," and an ad for Netflix original series "Orange is the New Black."
Donald Trump, Caitlyn Jenner and the pope might never wind up sitting side by side. But they are sharing close quarters in a box of decorative sugar cookies meant to showcase some of the year’s buzziest moments.
Pitch sends out a year recap in cookie form
Just when I had gotten back on the exercise train, Culver City based agency Pitch sends out their pop culture cookies featuring the twenty biggest moments of 2015. These are hilarious.
GoToMeeting.com - High Stakes
Breaking on Monday Night Football, this national TV spot is created by Pitch for Citrix's GoToMeeting product. Not only is this the first GoToMeeting spot in a long time (since June 2014), it’s the very first that has a sense of humor.
Pitch Rolls the 3D CG Dice for Local Casino
Culver City’s Pitch won a review launched by the San Manuel Indian Bingo & Casino last year after the client chose to search for the right shop to assert its status as “number one in visitation in its market.”
The campaign aspires to use its mix of CG, 3D animation and live footage in order to take viewers on a “wild ride into the interior emotions of casino players.”
The Feeling is Mutual: Mentoring the Next Generation
"Millennials are sponges for on-going feedback that boosts confidence and a sense of purpose. Younger Millennials, who are just entering the workplace or only a couple of years in, tend to respond best to strengths-based coaching. Even constructive feedback can be framed as a strength to develop versus a weakness that needs fixing." -Sara Bamossy
Pitch Fills Its Top Strategy Role: Sara Bamossy comes from Saatchi
"Sara is incredibly dynamic and has an amazing way of thinking something through," said Pitch president Rachel Spiegelman. "She has that magic combination of fitting not only who the agency is but who we can be."
At Saatchi, Bamossy was a group strategic planning director, working on Toyota and General Mills brands.
AD AGE A-LIST NAMES PITCH AGENCY TO WATCH
Agencies--and the marketing landscape--never stop evolving. From well-established firms hitting a new stride or carving out different disciplines to up-and-comers offering digital-world solutions, here are 10 shops to have on your radar in 2014.
What started out in 2008 as a largely promotional shop in Culver City, Calif. has grown into an integrated agency that boasts a 43% revenue increase in 2013, a 50% increase in clients and an employee count rise to 47 from 27. It's been a longtime Burger King shop, but it added more general market and global duties to its account last year, along with other 2013 wins such as Pinkberry and Maaco.
“The scope of the work has evolved, and there are so many new engagements that we're planning," Mr. Macedo said. "We have a great, very different roster with brilliant minds and very creative people to help us in all the big things we have to do to help the Burger King brand in the future."
Pitch, which has been picking up other work for the fast feeder over the past year, in addition to its kids-marketing account, is being "upgraded" to be part of the chain's general-market roster.
Jon Banks, principal at Pitch, said: "I think a lot of brands are seeing value in a roster-type arrangement, and it's a developing trend for what people are looking to do. The best way to add value is to have the right kind of roster."